Traders' Forum...July 2017

Written by Byron Lester on .

How often can I be listed in the Weekly Email Spotlight?

The answer to this question depends on a variety of factors. First, we try to determine what level of trade dollars a member is comfortable maintaining in his or her account. This can vary dramatically from member to member so understanding a member’s comfort level in the exchange influences the likelihood of promotion in the weekly email.

A second factor is the type of business. In bartering, some types of businesses need more promotion than others due to demand. Since all types of businesses are not sought after equally, the advertising process is weighted to maintain a more efficient overall demand in the exchange.

A final factor is the quality of the trade terms. If an offering does not qualify at least as a good trade deal, it will not be listed. We are not interested in promoting excellent cash deals because that’s not our business. Those members who are sincerely interested in offering quality products and services with excellent trading terms and value will be the ones who are rewarded.