From the President...August 2017

Written by Byron Lester on .

Since August is traditionally “back to school” month, now is the time to offer a “mini-barter class” to emphasize what members can do to be more successful traders. No matter how proficient we think we are at working deals on trade, it never hurts to remember the basics of bartering – whether buying or selling.

Let’s start with the seller… You want to offer your product or service at a fair retail rate with good trade terms on a controlled basis. That sounds simple enough, but you might be surprised at how many people inflate their prices or want to offer only a token amount of profit in trade – and who honestly feel they are providing a good incentive to do business with them. Here’s the bottom line – if the buyer isn’t saving money by trading with you instead of paying cash elsewhere, they shouldn’t be buying from you. If your price is at fair retail and your trade terms are such that no more than 30-35 cents on the dollar are tied up in hard costs, it’s probably a good deal for the buyer. Considering the amount you desire to spend on trade, your measured offerings will pay off handsomely.

When you are the buyer, there are also a few things you can do to stay ahead of the game. First, utilize all the information you receive from MerchanTrade – consistently.

You should consult with our current website (updated monthly) or simply call us for the latest updates, additions and references almost all of the time before paying cash. We will steer you in the right direction. The weekly emails promote new businesses, one time deals, or repeat members needing business, and they should be your rudder to guide you towards successful trade opportunities in no more than 5–10 minutes per week. Smart traders prioritize these few minutes each week.

In addition, use our website to see the monthly Newsletter to be aware of new members, limit changes, new phone numbers, and seasonal offerings in the “Spotlight”. That’s why it exists, so be sure to use it!

Finally, be a considerate and courteous buyer and seller when working transactions. Remember, if both you and your fellow traders “win” and everyone feels good after the deal, more people will do the same in future transactions. Members just like you are the building blocks who form the future of this exchange. Let’s make sure we not only have a solid foundation but a steady structure as well!